Just Flow was hired in early 2014 to provide comprehensive event planning and management for the Easter Seals Veterans Count Nashua signature event, Salute Our Soldiers. Veterans Count and their fundraisers benefit United States veterans and their families who are in need of a hand-up.
Working directly with the Easter Seals NH staff and Veterans Count Nashua board of directors, our team managed end-to-end event details. This included managing benefits and assets for over 60 sponsors and over 30 advertisers. We provided oversight and negotiations for vendors, including venue and catering, audio visual, videography, photography, florist, event supplies, etc. In addition, we managed all communication and coordination with Las Vegas-style entertainment, nationally recognized keynote speaker and special guests, such as color guard and national anthem performer.
We collaborated with Easter Seals NH to further develop the theme of “Stars and Stripes” and developed a compelling atmosphere for the event ballroom. To complement this overall event theme, our team also provided all graphic design support for the keepsake program book, name tags, table cards, promotional materials and post-event gratitude ads. Customized materials, such as branded name tags and bidder cards, were provided to each of the 520 attendees.
As a critical component of our responsibilities, Just Flow developed the script for the evening, including timing, light and sound cues, photo opportunities, and critical acknowledgements for speakers. During the event, our team leader served as a stage manager to insure flow and timing of all components. As a means of creating an enjoyable experience via interaction for attendees, Just Flow recruited, organized and trained over 25 volunteers for all-day, day-of support.